Friday, June 5, 2009

Oh Canada, Eh?

(NOTE: The following "event" happened about a week ago but i just couldn't get over it. Plus, i didn't had time to write about it so here it is.. )

If you're a fan, you probably know that U.L.A.M has been in the block for only about less than a year now. We are on shelves for a few stores and our online store had only been up and running for mere months. Business had been slow lately but part of growing is catching breaks and bumping to a few surprises on the way.

One early morning, luis wakes me up and says "dude, a girl from canada left me a message about her order!". We were clueless at first then we figured it out - the website. So we checked our order list and lo and behold.. an $80 purchase from a fan in canada. We were stoked. No emails or alerts whatsoever about it that's why we had no clue (looks unprofessional but trust me we ain't). I called her back immediately, apologized and in a matter of minutes, shipped her order including stickers and a free "complimentary" tee.

Whoa. That was amazing. Another surreal moment in U.L.A.M's "making the brand".